Local Internet Marketing / Search Engine Marketing (SEM)
Pay per click (PPC, Search Marketing or SEM) advertising is a fairly new form of marketing that allows businesses to bid for top placement in search engines such as Google, Yahoo, MSN and others.
Bidding is done on specific keywords or phrases. Rather than paying a set fee, the advertiser only pays when someone clicks on the ad and goes to their WebAd/ Site.
The Primary Advantages of SEM:
First page placement is generally reserved for SEM paid sponsors.
Low start-up costs.
Quick turn-around - with Yes Local, we can get you up and running within a week.
Traffic can be easily sent to a relevant WebAd that Yes Local's professional design team creates.
Quick processing time allows it to be used for promotions and time sensitive campaigns.
Allows one to target lower search volume phrases inexpensively.
FREE SEM quote from Yes Local
Although the advantages listed above may imply simplicity, SEM advertising programs can actually be very complex to run effectively. Yes Local takes care of this for you. Our service includes: A Competitive Analysis, Creative Ad Copywriting with Featured WebAd Development, Keyword Analysis (in most cases including 2,000 - 4,000 terms), Search Engine Bid Management, Campaign Tracking & Analysis, On-going Campaign Management with a Dedicated Account Management Team & Detailed Reporting.
YesLocal generates new customers for local businesses by adverting them on Google, Yahoo, MSN and other search engines.
